Have you noticed that when you go to the store to buy toothpaste, there are so many choices that it’s overwhelming?
Do you want whitening, tartar control, fluoride, sensitive, gel or paste, sparkles, or one of my favorite…”pro-health night toothpaste” (huh?). And the price points are varied as well, anywhere from $2 to $5 – quite a dramatic range for a simple tube of toothpaste. Seriously, it’s too much! Lol
Paint is confusing as well. Paint manufactures are trying to differentiate themselves on quality, ease of use, environmental friendliness, value and color trending.
For most homeowners, color selection is the most prominent decision point. It doesn’t matter how well the paint goes on and stays on if the color is wrong. Companies like Benjamin Moore and Valspar have been successful in becoming opinion leaders in color trends.
I was recently approached by Glidden to sample their new reformulated paint. They are so confident in the quality of their product that they asked me to compare it to the popular Benjamin Moore Aura paint. Here’s the kicker, the price did not change, just the product.
So of course, I had to see for myself.
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